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Berkeley Running Company store interior (Madison, WI)
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Runners associated with Berkeley Running Company in Madison, WI
Join us for a group run!
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Helping you achieve all your fitness goals.
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The Berkeley Running community spans the globe!
Berkeley Running Company storefront (Madison, WI)
Visit the Berkeley Running Company today!

The Berkeley Running Company is proud to be Wisconsin's premier running and walking specialty store!

Berkeley Running Company

Our Store Hours

Weekdays: 10 AM - 8 PM
Saturdays: 10 AM - 7 PM
Sundays: 10 AM - 6 PM

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The Berkeley Fit-Track

runner tying his shoe

Berkeley Group Runs!

Berkeley Babes
Berkeley's Newest Running Group!

Looking for an uptempo women's group run? Join the Berkeley Babes for weekly runs at a 8-8:15-mile pace. Our good friend Jenny Aune leads this women's group, which meets throughout the greater Madison area.

For more info, call the store or email

See all Berkeley's Group Runs!

New Running Blog & Group Runs:
10 Percent More

Follow Jason Penticoff's push to qualify for Boston!

See Jason's latest blog post here!

A New Running Adventure Blog!

Our great friend Crystal Nipp will be traveling out west to take on not one but TWO half-marathons in two of America's most historic, beautiful and MOUNTAINOUS national parks. The "Grizzly Double" includes a half-marathon in Grand Tetons National Park and the second half-marathon just a week later in Yellowstone National Park. 

Pub Runs

Tuesdays @ 5:45 p.m.

local group of Berkeley runners

Our extremely popular Pub Runs head out every Tuesday for 3-6 miles of fun at your own pace, ending at a Great Dane Brewpub location. Email to get the full schedule.

A New Madison Training Group

Saturday Marathon Training Group

runners at the Green Bay marathon

If a spring or summer marathon is on your calendar, make sure you check out Rick Smith's Saturday Marathon Training group for some good company and conversation, as well as group motivation for those long training runs. The group meets Saturday mornings and is led by Berkeley's good friend Rick Smith. The long runs are guided by the book, "Run Less, Run Faster," though varying pace groups are designed to accommodate a wide range of runners and their training plans. Rick publishes the routes on MapMyRun before each Saturday.

Besides marathoners, many others join the group on Saturdays for shorter distances -- and routes are designed to let you adjust as needed. Runs typically start and finish at a local Madison coffee shop like Starbucks, Panera, Victor Allen's or EVP for the convenience of before-run restrooms and after-run coffee, food and conversation.

Join the Facebook group for weekly run announcements!

Email Rick with questions.

Milwaukee Running Festival Network

October 30 - November 1, 2015

The Milwaukee Running Festival is one of the most exciting things to happen in the Wisconsin running community in years! The inaugural event, taking place this fall, is a FULL WEEKEND of events that blend a celebration of Milwaukee's unique and vibrant neighborhoods and landmarks with a celebration of running and an active lifestyle. There are events for every age and level, from a full marathon and half-marathon to a 5k and 1-mile. The Berkeley Running Company is very excited to give its full support to this incredible event. Race Director Chris Ponteri is a longtime friend of Berkeley, and we know the event will be a tremendous success under his guidance.

Stay "In the Know" & Win Free Stuff!
Join Berkeley's Milwaukee Running Festival Network to stay "in the know" on all the latest news about this event. This special group will get updates and members will also have the chance to win free stuff, from a free entry to the event to Berkeley gift cards and more!

Email to join the network!

Berkeley Buzz

Berkeley is 

High School Central
Cross Country Spikes & Gear are HERE!

The 2015 High School Cross Country season is finally here! As always, the Berkeley Running Company is your High School Central. We are extraordinarily proud to be the recommended store for many area high school coaches, with everything you need for training and race day to help you make this season fun and successful:

• Spikes
• Performance Apparel
• Socks, Gear and other Accessories
• Compression Gear

Berkeley is proud to support our young men and women as they pursue their goals for this season, and begin their own lifelong love of running.


Featured Products:

Women's Performance Underwear

Mizuno Wave Paradox 2
Men's & Women's

Nike Terra Kiger 3
Men's & Women's

New Balance Vazee Pace
Men's & Women's

Saucony Women's Swift Long-Sleeve Running Shirt

Adidas City Energy Hoodie

Berkeley Out & About

The Berkeley Babes group run is the Berkeley Running Company's newest running group. Here, there members of the Berkeley Babes pose for a quick photo before heading off on the trails.

Berkeley staff member Roanna shows off her Berkeley colors at the start of the Grand Island Trail Marathon up in Michigan's Upper Peninsula, named by Trail Runner Magazine as one of the Top 21 Destinations for 2015.


Upcoming Sponsored Events

Ironman 2015
Volunteer with Berkeley!
Sunday, September 13, 2015

The Berkeley Running Company is proud to again be a part of Ironman Wisconsin. Once again, Berkeley will be hosting the Running Special Needs Area this year, supporting Ironman participants during their final 26.2 mile journey.

to sign up or for more information.

Good luck to all Ironmen and Ironwomen 
in their summer training season!

Indian Lake Trail Run

Saturday, October 3
Cross Plains, WI

Registration is now open for the 2015 Indian Lake Trail Run! As always, the Berkeley Running Company is excited to sponsor this wonderful trail run supporting restoration projects at Indian Lake County Park and other beautiful parks of the greater Madison area. The Indian Lake Trail Run takes runners on course as challenging as it is beautiful, through woods, hills and prairies. This year’s run features 12k and 7k races, a kids' fun run, live music, delicious after-race fare, and another bountiful harvest in the post-race raffle. New this year is chip timing for a more efficient awards ceremony and faster results. This year, all participants will receive lake-themed merino wool socks to all runners.

Please note: There is no race-day registration for this event, so early sign-up is encouraged!


Madison Aruna Run
Saturday, October 10
Madison, WI

Join the Berkeley Running Company for a morning to celebrate and support freedom. Berkeley is excited to once again sponsor the Madison Aruna 5K Run for Their Freedom, benefitting the Aruna Project, an international human rights organization focused on bringing and sustaining freedom for women and girls exploited by sex trafficking. Participants run for a specific woman by name to help raise awareness of her need and funds to bring freedom and hope to the enslaved. Entry fee includes great post-race food, giveaways from sponsors, and shirts and bags made by women who have been freed, in part, from previous Aruna Runs.

Trail Trundles!

6pm @ UW Arboretum

The Trail Trundle will continue meeting every Thursday at 6pm at different locations around the greater Madison area to explore the many fantastic trails in our community. 

Please RSVP! 
Email to RSVP for a Trail Trundle, or for information on upcoming runs.

Berkeley's Event Calendar

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Berkeley's Marathon Training Group

image that reads 26.2

Join Berkeley's Marathon Training Facebook Group!

Berkeley Discounts

dollar sign clipart

Check out the Berkeley Discounts page to see how you can save!

Madison Fall Half-Marathon Training Team

Beginning Aug. 20 thru Nov. 5
Thursdays 6-7PM @ Berkeley
Cost: $75

Planning to run the Madison Fall Half-Marathon? Berkeley is teaming up with our friends from EVO Endurance to offer a specialized training group, beginning August 20. The 12-week, 12-session program includes coached group runs and focused clinics aimed at preparing you for a successful and enjoyable half-marathon this fall. You will have access to high-level coaching, as well as the opportunity to meet new friends in a social running environment. The program is open to runners of all levels, though participants should be running with some consistency in the weeks prior to the program start.

Email Coach CJ at to register or for more information.

Berkeley Running Company
University Station
2852 University Avenue
Madison, WI 53705